MEJO 332: PR Writing Portfolio
In Fall 2021, I took the service-learning course MEJO 332: Public Relations Writing. My client was Open NC Collaborative, a civic tech nonprofit. Throughout the semester, I created PR deliverables and worked with a team to conduct a communication audit. My team also helped establish a PR strategy for our client for their rebrand into Code for the Carolinas. My work satisfied a major course component- a portfolio to highlight my skills in PR writing. Check out it out below:
A design highlighting my reduction of an image into a cohesive design.
I created a flyer to highlight the Innocence Project, an organization dedicated to reducing wrongful incarcerations.
For an assignment centered around brand storytelling. I envisioned an REI x UNC collaboration to encourage college students to explore NC.