I'm Viktoria. It's nice to meet you.
This site explores my journey in communications.
Feel free to click around, you'll like what you see.
But first, learn a bit about me.
Don't we all ask ourselves that? It's an existential crisis-inducing question, but here we go:
Professionally, I'm an Internal Communications Specialist for the City of Norfolk, Virginia. I serve as an Account Manager for City Departments. Whatever information they need to communicate to employees, I'm their person. I strategize, create, write and execute cross-channel messages and campaigns. Through my work, employees stay informed and engaged.
I also humanize employees by telling their stories. Maybe Jim from Finance never answers your emails. He sucks for that. But did you know that he's a proud father to three chihuahuas and kills at Pickleball? Thanks to the employee spotlight series that I lead, now you do.
Beyond internal communications, I have experience in external communications and public relations. My experience includes copywriting, editing, graphic design, strategic communication and more. If you don't believe me, check out my resume and portfolio (after you learn more about me, of course).
Personally, I'm a human. I'm complex and ambitious and creative and adventurous. My dreams always become a reality because I make them happen. Nothing is truly impossible for me.
My education backs my professional experience. I'm a proud graduate of the University of North Carolina at Chapel Hill. I double majored in Media and Journalism, with a PR concentration, and Global Studies. My courses were project-based, meaning I learned through doing. I worked with real organizations to create campaigns and strategies that drove their goals. It was hard, but I learned a lot. See some of my work in my portfolio section.
As I said, nothing is impossible for me. I'm excited to continue my communications journey, whether it's in the public or private sector. My growth never stops; I'm constantly improving my craft.
If you're looking for someone who aims high and always delivers — reach out to me.
viktoria-alston
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